My academic training is in journalism and psychology, a combination that gives me a love of finding root causes and storytelling (isn’t it interesting how those things are sometimes at cross-purposes?!). Once the digging is over and a scope is defined, I work with you to define services that fit your company’s challenges.
I am a certified as a:
- LUMA Institute Human-Centered Design Practitioner
- LUMA Institute Facilitator
- Prosci Change Practitioner
- Firstup Product Certified
- Institute of Organization Development Organizational Development Process (ODPC) professional
I also incorporate formal training in mediation, conflict resolution, and non-violent communication (NVC) principles into how I work.
I have helped companies maintain their brands inside and outside of company walls and despite the pace of change in business and the tsunami of increasing employee and customer expectations. My work has been measured in things like adoption, risk prevention, and more humbly, in small leader behavior changes such as shifts in perspective, attitude, and actions.
From my early career in marketing, public relations, and digital communications I have helped companies craft key messages that build their brands. I have also helped companies strategically de-construct those same kinds of messages so they are instead co-created with cultivated digital networks like employee and customer communities. I saw the power of the mobile revolution and of social media networks in the mid-2000s. I made sure my expertise and my work on behalf of my employers were fully part of that communications renaissance.
Talk Social to Me
I have been a consultant since 2013. However, my tenure (2017 to 2021) with Talk Social to Me was especially formative for my current work helping companies understand how employees collaborate, what motivates them, work together and how to create cultures that engage and retain them. I have consulted with startups, non-profits, and philanthropic foundations on their change management, employee community and learning and development efforts.
Cisco Systems and Intuit
I have helped companies like Cisco Systems and Intuit use online customer communities to create new products, services, and offer more cost effective customer support. I was a founding team member for the Cisco Learning Network which grew to 450,000+ members. The community generated learning product sales of $1m+ annually. I helped Intuit retain 30 super users in the QuickBooks help community at a time of deep changes to the company’s flagship product.
Startup Companies & Non-Profits
At the beginning of my career, my skills as a marketer and in building relationships and content was part of two successful startup companies’ initial public offerings. I also spent 5 years in the non-profit sector helping organizations serving the business, humanitarian, arts and professional development sectors get more publicity, raise more funds, and serve more constituents.
In December of 2020, I joined the board of directors for Cazadero Performing Arts Family Camp.
Fun Facts About Me
I am unquenchably creative and resourceful. I think “outside the box” and take action with ideas, wisdom and savvy relevant to the environment or situation. The arts have always helped me keep my perspective and method fresh, creative and unencumbered.
I’m a portmanteausiast (“portmanteau” + “enthusiast” combined into a new word) who loves hybrids, mashups, extemporaneously rewriting songs, dance, and singing. I produce a podcast and blog about sound in the performing arts called Agile Vocalist. I come from a long line of horse-lovers.